BRANDARIUM / BRAND HISTORY

Pepsi Blue

Early-2000s Pepsi variant with later limited revivals; pictured in 2021 packaging.

The story of Pepsi Blue

Pepsi Blue was a blue-coloured berry-flavoured cola introduced in the early 2000s. The original launch was short-lived in some markets, and later limited revivals occurred. The image records a 2021 relaunch bottle, not the original early-2000s packaging.

Availability varied by country, and this entry should not be classified as a confirmed forgotten UK supermarket product without separate UK-market evidence.

VISUAL BRAND HISTORY

Branding through the years

Historical images and clearly identified reconstructions.

2021 revival
Authentic archive

Pepsi Blue branded bottle from 2021 relaunch

Pepsi Blue branded bottle from 2021 relaunch

Archival photograph of the brand at this point in its history.

Image: Hostagecat · CC BY-SA 4.0 · Original source ↗

Historical image archive

Pepsi Blue branded bottle from 2021 relaunch
Pepsi Blue branded bottle from 2021 relaunch · 2021 revival
Image: Hostagecat · CC BY-SA 4.0 · Original source ↗

Brand timeline

2002

Pepsi Blue introduced

2021

Revival packaging photographed

Community memories

Personal recollections from visitors. These are not independently verified historical facts.

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